By the primary packaging business, we mean wholesale packaging suppliers who serve the needs of warehouses and factories so that the product arrives protected for the retailer and ultimately the final consumer.
With cosmetics, for instance, it can be liquids or creams we are protecting from outside influences, whereas with foods it might be canned foods such as baked beans that need to be kept hygienically. There are different considerations, but number one we need to protect a product from the elements and stop it from becoming contaminated during transit.
This article will seek to understand the different kinds of primary packaging that can be sold to the respective industries by someone trading online with the stock and the solutions.
Cosmetics
So we might have cosmetic containers made from glass or plastic. Both will protect but glass has the edge in that it can show off a product better. Although, glass can more easily get broken, which takes away a degree of protection. But then, you might say that the outer boxes should serve the purpose of protection.
A big part of cosmetic packaging is branding. The packaging should show exactly who the brand is and what they are about. This as well as listing the ingredients and any selling points about the product. This might be concerning it being suitable for certain skin types, for example, and the fact it is an environmentally friendly product.
Food
Like cosmetics, we do not want contamination and so nothing to permeate the containers that the foodstuffs are stored in.
Wholesale packaging solutions with foods include bottles or cans primarily.
Sauces, for instance, will come in bottles but then you might find it hard to extract every drop, which might seem wasteful to the consumer. An alternative type is a squeezable type, but then, that can often leave remnants of sauce in the bottom. This then leaves us with the option of watering down our sauce with vinegar to use every drop. Consumers do get used to a certain type of container.
Cans are easy to stack, so make the perfect solution for supermarket shelves. They hygienically keep the food for a long period inside a warehouse. They are not perhaps as easy to open as other containers, requiring a tin opener, manual or electric, but again consumers are used to them. Familiarity is a good thing to have with packaging.
Electricals
Anything electric will be sensitive to shock and moisture so we need to bear that in mind with packaging. A cushioning effect inside boxes can deal with the shock. We can use polystyrene to keep the product inside its box in this instance, and then bubble chips in the box beyond that.
We can avoid moisture by preventing an object from getting wet or sweating inside its box. We need to first keep out the weather and then not use materials that allow for sweating. This can all be achieved with an effective packaging solution.
Conclusion
Primary packaging is essential for any business that wants to succeed in the wholesale and retail markets. By understanding primary packaging, businesses can make informed decisions on which type of primary package best suits their needs. Not only does this save time and money, but it also ensures product safety and customer satisfaction.
With the right strategy in place, primary packaging can open up a world of new opportunities for your business – from storage solutions to branding strategies. Whether you’re just getting started or already have an established presence in the market, primary packaging is an invaluable tool when it comes to growing your business successfully. Investing in primary packing materials now could pay off big dividends down the line!